You all know how important marketing is for every business. A company without branding means a car without fuel. Thus quality advertising is needed to promote and build a strong position for your brand. Counter display boxes are effective packaging tools to promote your brand to the next level.
Customers, when coming to the cashier, often get attracted to the products available in the counter display boxes. Items such as mobile covers, chocolates, and candies are mostly seen in custom display boxes. This packaging creates more chances for impulse buying.
The Advantages of Display Boxes
Display boxes as the name reveals do the work of displaying your product to customers in a way that increases its chance of selling. The shape and style of the packaging expose your product to be seen openly without the need to take out the covering. It can be used at trade shows or exhibitions besides in the market.
Attractive and Eye-Catching
The cutting shape of the box makes the customer see your product clearly. Your product feels highlighted due to its attractive and eye-catching shape, style, and design. It results in the quick selling of your item. According to a research-based study, the counter display product in the dispenser box packaging grabs the attention of customers more quickly than at any other place in the departmental store. This is because all the people have to go through the cashier or they have the time to see display counter items when cashing out their product.
Easy to Assemble and Disassemble
Custom printed display boxes come in various shapes and sizes, they can be made large to small size depending on the dimension of the product. The wider space in the inner allows you to easily assemble your products and take out your products by the customer. The consumers can pick the item conveniently from the box so they can check your item clearly by touching and reading all the content.
Durable and Reusable
You must have seen the boxes in the market but have you ever noticed which material is utilized in it? It is obvious that cardboard, paper board, and kraft are materials used in making these boxes. Unlike polythene and plastics, they are safe for the earth because this material readily decomposes into the soil. Hence not hurting the plants and other creatures (humans as well). Moreover, you can reuse them by putting up your decoration pieces or any important item like jewelry to be put on the dressing table.
Types of Counter Display Boxes and Their Application
With different styles of products found in the market, your product display boxes need to be styled according to the shape of the particular product. There are various display boxes based on styles, shapes, and materials.
Floor displays are larger in size as compared to other common display packaging boxes. They are useful if you want to make your product highly visible to the audience. You can find them in supermarkets to promote new product launches or seasonal items. The manufacturing of floor displays should be accurately designed and have structural integrity to prevent them from falling.
The term pop means point of purchase and that is what pop displays actually do. They boost the impulse buying at the point of sale. This packaging style is mostly seen at the cash counters or high-traffic points at the store. You need to make retail display boxes eye-catching and appealing to do their task adequately and quickly. Resultantly you will earn more than your targeted sales.
They are the most common display packaging you can see anywhere. Companies often use them for short-term promotions. With its cardboard material, you can print any design and shade on it. Moreover, due to cardboard, it’s the most cost-effective packaging. Retailers also make use of custom boxes wholesale as shelf dividers or end caps.
Wrapping Up The Blog
Whether it’s about marketing your products with best practices or boosting your sales instantly, custom display boxes deliver everything to speed up sales and make the brand recognizable. The variety of styles and sizes with easy customization makes it easy to stand out your product among various other branded items.